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marketing communications for building products manufacturers

Our partner firm, Specification Associates, helps leading building product manufacturers market more effectively to architects, specifiers and other construction professionals. For over 10 years SA has created award-winning marketing solutions that intelligently integrate product literature, continuing education programs, sales tools and advertising.

SA offers two levels of marketing assistance:

As consultants, SA can ensure that you and your creative team keep the viewpoint and requirements of design professionals in sharp focus by helping you speak their language and provide the information they need to select you over your competitors.
SA also creates and produces the marketing materials you need.
Just click here to find out how SA's input will keep your building product marketing programs, sales materials and technical documents on target.
Building Information into Knowledge